Services

Featured ways to work together.

These are my four headline offers, but they're a slice of what I do day to day as a digital marketer. Engagements are scoped around outcomes, usually a mix of strategy, hands-on execution, and measurement, as a fractional lead, embedded collaborator, or project consultant.

Interactive

Is Scott a fit?

Five quick taps. You'll get a tailored recommendation: a service, a case study, or a direct route to scope something together.

Step 1 of 5

01 / Need

What are you looking for?

Service catalogue

Eight ways to work together.

Hover any tile to spotlight the offer. Each card stands on its own, or stacks with others as a fractional engagement.

01 / StrategyFractional or project

Content Strategy & Editorial Planning

The architecture for narrative authority and durable audience growth.

  • Content audits and gap analysis
  • 12-month editorial roadmaps
  • Voice, tone, and messaging frameworks
  • Distribution and channel strategy

Ideal for: Scaling B2B and infrastructure brands

02 / MessagingProject or retainer

Copywriting & Messaging

High-stakes words that turn skeptics into customers.

  • Landing pages and conversion paths
  • B2B email sequences
  • Sales and pitch narratives

Ideal for: Founder-led and D2C brands

03 / GrowthEmbedded or fractional

Social Media & Community Growth

Engaged communities, not just vanity follower counts.

  • Platform-specific strategy
  • Short-form video and content systems
  • Community management

Ideal for: Creator-led and consumer brands

04 / SystemsProject or advisory

AI-Assisted Content Workflows

Scale creative output without sacrificing the editorial bar.

  • Custom prompt libraries
  • Production pipeline design
  • Quality control and review systems
  • Team training and enablement

Ideal for: Lean content and marketing teams

05 / Web PresenceProject or sprint

Website Strategy & AI-Assisted Builds

Sharp messaging and shipping speed for founder-led sites.

  • Website strategy and sitemap
  • Landing page copy and structure
  • AI-assisted build support (Lovable)
  • Website QA and launch support

Ideal for: Consultants, founders, and small service businesses

06 / PositioningProject or sprint

Resume, LinkedIn & Personal Brand Audits

A sharper professional narrative, fast.

  • Resume and LinkedIn audit
  • Headline and About rewrite
  • Experience section cleanup

Ideal for: Operators, founders, and consultants

07 / AuditsProject or sprint

Marketing, Content & AI Workflow Audits

A focused look at what's working, what isn't, and what to do next.

  • Website messaging audit
  • LinkedIn and social presence audit
  • Content strategy and newsletter audit

Ideal for: Teams scoping their next move

08 / Podcast & InterviewsProject or retainer

Podcast, Interviews & Content Repurposing

Hosted interviews and long-form production, distribution, and repurposing as a system.

  • Hosted interviews with execs, customers, or guests
  • Podcast strategy, guest research, and run-of-show
  • Clips and repurposing across YouTube, social, and newsletters
  • Founder and company interview content systems

Ideal for: Founders, creators, and B2B brands running a show

Everything else

And a long list of other things I do.

A digital marketer's job is rarely one thing. Beyond the four featured offers, here's a wider sample of work I take on across content, social, paid, community, and AI-assisted production.

  • Brand & Editorial Voice
  • Long-form Writing
  • Landing Page Copy
  • Newsletter Strategy
  • Content Audits & Roadmaps
  • SEO Content Briefs
  • Sales Enablement Assets
  • X / LinkedIn Ghostwriting
  • Short-form Video Direction
  • Community Management
  • Reporting & Analytics
  • AI Prompt Libraries
  • AI-Assisted Research
  • AI Editorial QA
  • Workflow Automation
  • Automated Publishing Pipelines
  • Influencer & Partner Activations
  • Paid Social Campaign Support
  • Podcast & Interview Production
  • Video Editing
  • Graphic Design
  • Sweepstakes & Contesting
  • Web3 & AI Positioning

Don't see what you need? Just ask.

Testimonials

Trusted by founders, marketers, and operators.

Scott Cunningham is the most efficient person I have ever worked with. His extensive knowledge speaks for itself with every project he does for us. Scott's expertise in promoting a recent Red Green North American tour and Red's latest book release lead to tremendous results. I would, without hesitation, recommend Scott Cunningham for any project.

Brian Edwards

President at Rocklands Entertainment Inc.

One of the highlights of joining MMK Marketing is the opportunity to have Scott on my team. In the year we've worked together, he has really asserted himself as a capable community manager leading in advanced relationship building across the social web and growth strategies. I appreciate him for the quality of work he provides and the level of trust he garners from teammates and clients alike.

Marie Nicola

Journalist at The Debrief · formerly MMK Marketing

Scott is not only an amazing content creator but also one of those rare people you can always count on. He made my life so much easier, and I knew I could take some time off and everything would still get done. He has this calm confidence that makes everything feel more manageable.

Emma Mkrtchian

Fractional CMO at EMK Marketing

Scott led our social program for two years at CUDO. He crafted engaging campaigns, measured their impact, and applied those insights to refine our approach. His creativity, analytical mindset, and video production skills elevated our organic growth.

Emmanuel Ohiri

SEO Strategy & Writing at CUDO

Scott is the most versatile content lead I've ever worked with. A genuine jack-of-all-trades who thrives on new challenges. Exceptionally fast, deeply knowledgeable in tech and social, and maintains a calm, steady presence even in high-pressure environments.

Madeleine Soden

Digital Designer at CUDO

Scott has been instrumental in establishing and growing our tech client's social media program. He's sharp, insightful, creative, and always comes with great ideas. His work ethic is top notch, incredibly reliable, and always delivers great work on time.

Nancy Abdalla

Founder at Weaver+

Scott's ability to understand the target audience and stay ahead of industry trends resulted in engaging content that increased conversions. His exceptional copywriting, from attention-grabbing headlines to emotionally engaging stories, drove real results.

James Hymers

Business Development Manager at Chartersync

Scott is a rare talent and by far one of the best social media marketers and community managers I have had the pleasure to work with. World-class work ethic. He always delivers on time and takes full ownership of his projects from beginning to end.

Shiori Mine

Digital Marketing Specialist

Scott's sharp and insightful approach to community management played a key role in a major tech company program. He demonstrated a keen understanding of the audience and offered concise, creative recommendations for how to engage them.

Andrew Wahl

Content Marketing Strategist

Scott was a fabulous collaborator and strong contributor to our success with owned and paid social for Thunderbolt 3 / Intel. First he helped secure the business from a competitor, then executed with excellence. I never needed to worry about Scott.

Leona Hobbs

Group Account Director at iProspect

Scott is one of those rare people who combines creativity with real operational reliability. Consistently responsive, organised, and on top of his work. Collaborative, supportive across teams, solution-oriented, and always willing to jump in where needed.

Kaitlin Argeaux

Head of Events at CUDO

Scott is the definition of a team player. Hands down one of the most reliable and easy-to-work-with people I've come across. What sets him apart is how plugged in he is to Web3, AI and tech, he gets the nuances, the culture, and how to make things land.

Kir Devaser

Product Marketing Lead at CUDO

Scott impressed with his sharp creative instincts and strategic mindset. Whether crafting compelling content, managing social channels, or coordinating campaigns, he consistently brings clarity, energy, and results. No ego, just a genuine willingness to get things right.

Oliwer Nastaziak

Community Manager at CUDOS

FAQ

Common questions.

A few things prospective clients usually want to know before we scope. See case studies for proof, or get in touch.

What does a content strategist do for technical brands?
Maps audience, narrative, and channels to business outcomes. The editorial system covers positioning, messaging frameworks, calendars, and reporting that turn complex product details into clear buyer-facing content across blogs, social, sales enablement, and community.
What is AI-assisted content workflow design?
Building research, drafting, editing, and reporting pipelines that combine human editorial judgement with LLMs and automation, so a small team can ship at the cadence of a much larger one without losing brand voice or accuracy.
Do you write for AI, cloud, Web3, and cybersecurity brands?
Yes. Recent and ongoing engagements span AI infrastructure and GPU compute, sovereign and hybrid cloud, permissionless Web3 compute, cybersecurity, SaaS, and consumer technology.
Can you help turn technical product information into marketing content?
Yes. Translating technical depth into clear, persuasive marketing content is the core of the work, including positioning, landing pages, blog and whitepaper systems, social and video scripts, sales enablement, and exec ghostwriting.
Do you offer both strategy and execution?
Yes. Engagements combine strategy and hands-on execution as a fractional lead, embedded collaborator, or project consultant, with reporting that ties every post back to pipeline, conversion, or retention.
What do project, sprint, fractional, and embedded mean?
Project: a fixed scope with a defined deliverable and end date (e.g. a messaging refresh or website rewrite). Sprint: a short, time-boxed push, typically 2 to 6 weeks, to ship one focused outcome like an audit, launch, or campaign. Fractional: an ongoing part-time leadership role on retainer, effectively a head of content or marketing lead a few days a week. Embedded: working inside your team day to day, in your tools and rituals like a temporary employee, usually for a defined period.

Engagement

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